Inside Out Pre-Fall 2019 Campaign

In the Inside Out collection the designer continues to experiment with transformation: putting the beautiful inside on display

“What hidden things can tell us? How our inside could change if it becomes outside?” – these are ideas that Yana Besfamilnaya is exploring in the Inside Out collection.

In haute couture the inner side of clothing is no less important than the outer side. In this collection the inner constructive elements are imposed to the outer side of clothing. The wrong side is combined with the normal one and it represents a unique piece.

Most of our products can be easily transformed using snaps and buttons. You can combine sides with different colors and forms. You can even combine one side of our trench coat and the other side of our blazer. It is like “lego” for fashion lovers.